Branding including logo and stationery for Accidental Collective
1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 | 13 | 14 | 15 | 16 | 17 | 18 | 19 | 20 | 21 | 22 | 23 | 24
The accidental collective branding process gave us a unique opportunity to work on developing a brand image for a small theatre company. The collective were just finishing university and by a series of "accidents" they decided to start doing professional performances. The branding needed to reflect the accidental and quirky nature of their venture and their core brand values of creating original, engaging, live events that question the assumed roles of performance. It was important that the image was fresh and new and differentiated them from more traditional theatre companies. We think we hit the nail on the head.
